As part of Current's new brand persona, our new slogan, “Always On,” will be used internally and lightly in the public eye. No graphic/lock up will be used externally at this time, but it will be used in text. For example: “See why Current is always on at www.gecurrent.com...”

We will be factoring our slogan into our new brand persona, and you will see it pop up within our marketing efforts. “Always On” should not be used on brochures, spec sheets, etc., but can be used in a company description.

Please reach out to the Marketing team with questions.